NEW YORK, October 28, 2020 / PRNewswire / – Mike Zagare, a serial entrepreneur and founder of PPC Entourage, is pleased to announce the official launch of its free guide to Amazon advertising, titled Amazon Ads Playbook Series. This is a simple guide to setting up 28 unique Amazon campaigns. It has step-by-step video instructions for each campaign, led by the author. The playbook is designed to make it easy to create successful Sponsored Products, Sponsored Brands, and Sponsored Display Campaigns.
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Mike Zagare The Amazon Advertising Guide can be downloaded from https://ppcentourage.com/blog/what-is-the-amazon-ads-playbook-series/.
According to Zagare, his Playbook range is a great source of learning:
- The proven marketing concept of the “Customer Buying Cycle”
- What Amazon campaigns can be used with the CBC to market like a big global brand, even on a budget.
- Why every campaign is important
- How to set up each campaign
- When does each campaign need to be set up?
The playbook includes launch campaigns for new products, remarketing campaigns for established brands, and everything in between. Sellers who are missing customers at certain stages of the customer purchase cycle can use this series to fill in the missing parts of their advertising strategy. Mike informs that this product is designed to help sellers market themselves like a mega-brand regardless of their budget.
“The customer purchase cycle is a proven marketing principle. It breaks down the psychology of every step a shopper takes on their journey to purchase. The customer purchase cycle has proven time and again to be a powerful way to design a marketing strategy – especially for ecommerce buyers like Amazon -Customers, “says Zagare. “In the Playbook series, we are giving you a ‘CBC 101’ so that you can understand this concept and develop an Amazon advertising strategy based on it.”
Mike Zagare became an Amazon seller after having owned a successful home physiotherapy business for several years. In 2016 he developed the strategies and software that later formed the basis for his Blueprint series or PPC Entourage. Zagare is currently heavily focused on creating educational materials to help other Amazon sellers.
Zagare’s company, PPC Entourage, specializes in optimizing and expanding Amazon-sponsored product campaigns to increase sales and profits. Several Amazon sellers have used the company’s efficient service to generate more sales with the lowest possible advertising costs, save time with sales-oriented automation, avoid guesswork with proven strategies and accurate analysis, and increase online visibility through untapped keyword opportunities .
“I’ve been using PPC Entourage for about six months. It made a big difference, especially on the European side. We have five different markets and I don’t speak five different languages. PPC Entourage makes it so easy and straightforward to extract words from the numbers and be included in campaigns, “said a very impressed customer of PPC Entourage.
For more information on how experts can create Amazon Sponsored Ads, visit the PPC Entourage official website.
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Help sellers build high performing brands. Turning Powerful Brands into Household Names.
Contact E-mail: [email protected]
Contact phone: 5169466442
Contact name: Michael Zagare
SOURCE PPC Entourage