Our Apple announced the availability of Apple Podcasts Subscriptions, the global marketplace for premium podcast subscriptions.
This enables listeners in more than 170 countries and regions to purchase subscriptions to individual programs and groups of programs via channels. It enables YouTubers to deliver exclusive, ad-free content in exchange for a monthly subscription.
Users can access new content directly in Apple Podcasts and unlock additional benefits such as ad-free listening and Early Access.
“Listeners can discover thousands of subscriptions and channels of brand new shows spanning many genres and formats, including news, comedy, sports and real crime,” Apple said in an official statement.
These include subscriptions to shows by major independent voices such as Birthful with Adriana Lozada, Pantsuit Politics with Beth Silvers and Sarah Stewart Holland, Snap Judgment with Glynn Washington, and You Had Me At Black with Martina Abrams Ilunga; world class studios like Lemonada Media, Luminary, Realm and Wondery; and leading media and entertainment brands including CNN, NPR, The Washington Post, and Sony Music Entertainment.
You’ll also have access to exclusive content such as Luminary’s The Midnight Miracle with Talib Kweli, Yasiin Bey and Dave Chappelle, and Pushkin Industries’ Revisionist History with Malcolm Gladwell; the next chapters of QCODE’s apocalyptic thriller Blackout with Rami Malek and Aja Naomi King and Realms Orphan Black with Tatiana Maslany; the unparalleled chemistry and insightful commentary that drives CNN’s The Handoff and Politico’s Playbook: Deep Dive, among others.
“Listeners can’t get enough of their favorite podcasts and want to easily support the extraordinary creators who make them possible,” said Oliver Schusser, Apple’s vice president of Apple Music and Beats.
“Now, in addition to millions of free shows, listeners can enjoy new content and additional benefits for thousands of new and popular podcasts, with more to come every week. Apple Podcasts subscriptions will help YouTubers grow their business and continue to make podcasts an important source of information, entertainment, connection and inspiration for hundreds of millions of listeners around the world, ”added Schusser.
When listeners subscribe to a show, they automatically follow the show and the page is updated with a Subscriber Edition label. You can find channels for your favorite podcasts on every show page and by searching. The Listen Now and Browse tab provides recommendations for users. You can share channels through Messages, Mail, and other apps. When listeners subscribe to channels, new lines are added to the Listen Now tab.
Listeners who have subscribed to two or more channels will see a “My Channels” line on the “Listen Now” tab where they can browse and follow all the programs on offer.
Apple Podcasts subscriptions and channels are available to listeners in more than 170 countries and regions on Apple devices with iOS 14.6, iPadOS 14.6, and macOS 11.4 or later.
Users can play subscription content on Apple Watch with watchOS 7.5 or later, on Apple TV with tvOS 14.6 or later, and with HomePod, HomePod mini, and CarPlay.
The prices for each subscription are set by the creators.
Users can manage their subscriptions and switch from monthly to annual billing, if offered, through their Apple ID account settings, which can be accessed from the Listen Now tab in Apple Podcasts at the top.