Newcastle-based digital marketing agency Venture Stream has been hired by Appalachian Outfitters, based in Ohio, USA, to manage their PPC account when the retailer goes online.
Appalachian Outfitters is a retailer selling some of the best outdoor brands and trusted products for trekkers, hikers, and outdoor sports enthusiasts from its stationary location in Peninsula, Ohio. It was founded in 1988 and is family owned. It is one of the leading outdoor gear stores in the country.
The company is now hoping to expand into online retail and has hired Venture Stream to manage the account. It manages the PPC strategy to increase Appalachian Outfitters’ online presence through paid search and paid social media.
Venture Stream, based in Newcastle city center, is a full service agency specializing in digital marketing and e-commerce. Her clients include Yogamatters and Barbour.
James Chapman, Chief Commercial Officer at Venture Stream, said, “We are very excited to have Appalachian Outfitters on board. This contract marks the beginning of an exciting phase for Venture Stream in which we will continue to grow and branch out into international markets. “
In 2018, Venture acquired Stream Flow Digital to strengthen its team and offerings, and was one of the first companies to receive funding from the North East Innovation Fund that same year.